*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

  :root {
    --red:      #c80c09;
    --red-dark: #9a0907;
    --red-light:#f5e5e5;
    --black:    #0d0d0d;
    --dgray:    #646262;
    --mgray:    #979596;
    --lgray:    #f2f2f2;
    --white:    #ffffff;
    --serif:    'Playfair Display', Georgia, serif;
    --sans:     'DM Sans', system-ui, sans-serif;
  }

  html { scroll-behavior: smooth; }

  body {
    font-family: var(--sans);
    background: var(--white);
    color: var(--black);
    font-size: 17px;
    line-height: 1.7;
    -webkit-font-smoothing: antialiased;
  }
  
  .nav__logo {
  display: flex;
  align-items: center;
  gap: 10px;
}
  .nav__logo-text {
  font-family: var(--font-body);
  font-size: 14px;
  font-weight: 500;
  color: var(--dgray);
  border-left: 1px solid rgba(0,0,0,.12);
  padding-left: 12px;
  margin-left: 4px;
  margin-top: 5px;
}

  
  .error {
	  color: #aa0000;
	  font-size: 14px;
  }	  

.dschutz {
	margin-bottom: 20px;
}

.dschutz input {
	width: 20px;
	margin-right: 10px;
	margin-top: 3px;
	float: left;
}

.dschutz label {
	float: left;
	width: 90%;
	display: block;
	font-size: 14px;
	line-height: 18px !important;
	color: #333;
}

.dschutz a {
	color: #aa0000;
	text-decoration: underline;
}

.dschutz a:hover {
	text-decoration: none;
}

.fehler {
	border: 1px solid #aa0000 !important;
}

  /* ── NAV ─────────────────────────────────────────────────────── */
  nav {
    position: fixed; top: 0; left: 0; right: 0; z-index: 100;
    display: flex; align-items: center; justify-content: space-between;
    padding: 1.1rem 2.5rem;
    background: rgba(255,255,255,0.95);
    backdrop-filter: blur(8px);
    border-bottom: 1px solid rgba(0,0,0,0.08);
  }
  .nav-logo {
    font-family: var(--sans);
    font-weight: 500;
    font-size: 15px;
    color: var(--black);
    letter-spacing: 0.01em;
    text-decoration: none;
  }
  
  .nav-logo img {
	  width: 250px;
	  height: auto;
  }
  .nav-logo span { color: var(--red); }
  .nav-cta {
    background: var(--red);
    color: var(--white);
    font-family: var(--sans);
    font-size: 14px;
    font-weight: 500;
    padding: 0.55rem 1.4rem;
    border: none;
    cursor: pointer;
    letter-spacing: 0.02em;
    text-decoration: none;
    transition: background 0.2s;
  }
  .nav-cta:hover { background: var(--red-dark); }

  /* ── HERO ────────────────────────────────────────────────────── */
  .hero {
    min-height: 80vh;
    background: var(--black);
    display: grid;
    grid-template-columns: 1fr 1fr;
    position: relative;
    overflow: hidden;
  }
  .hero-left {
    display: flex;
    flex-direction: column;
    justify-content: center;
    padding: 8rem 4rem 6rem 5rem;
    position: relative;
    z-index: 2;
  }
  .hero-eyebrow {
    font-family: var(--sans);
    font-size: 12px;
    font-weight: 500;
    letter-spacing: 0.18em;
  /*  color: var(--red);*/
  color: #666;
    text-transform: uppercase;
    margin-bottom: 1.8rem;
  }
  .hero-title {
    font-family: var(--serif);
    font-size: clamp(3rem, 5vw, 5.2rem);
    font-weight: 900;
    line-height: 1.0;
    color: var(--white);
    margin-bottom: 1rem;
  }
  .hero-title em {
    font-style: italic;
    color: var(--red);
  }
  .hero-subtitle {
    font-family: var(--sans);
    font-size: 1.05rem;
    color: #aaa;
    line-height: 1.75;
    max-width: 460px;
    margin-bottom: 3rem;
    font-weight: 300;
  }
  .hero-subtitle strong { color: var(--white); font-weight: 500; }
  .btn-primary {
    display: inline-block;
    background: var(--red);
    color: var(--white);
    font-family: var(--sans);
    font-size: 15px;
    font-weight: 500;
    padding: 1.05rem 2.4rem;
    text-decoration: none;
    letter-spacing: 0.02em;
    border: none;
    cursor: pointer;
    transition: background 0.2s, transform 0.15s;
    align-self: flex-start;
  }
  .btn-primary:hover { background: var(--red-dark); transform: translateY(-1px); }
  .btn-secondary {
    display: inline-block;
    background: transparent;
    color: #aaa;
    font-family: var(--sans);
    font-size: 14px;
    font-weight: 400;
    padding: 0.9rem 0;
    text-decoration: none;
    margin-left: 2rem;
    border-bottom: 1px solid #555;
    transition: color 0.2s, border-color 0.2s;
  }
  .btn-secondary:hover { color: var(--white); border-color: #aaa; }
  .hero-actions { display: flex; align-items: center; }

  .hero-right {
    position: relative;
    overflow: hidden;
  }
  .hero-right::before {
    content: '';
    position: absolute; inset: 0;
    background: repeating-linear-gradient(
      90deg,
      rgba(255,255,255,0.022) 0px,
      rgba(255,255,255,0.022) 1px,
      transparent 1px,
      transparent 80px
    ),
    repeating-linear-gradient(
      0deg,
      rgba(255,255,255,0.022) 0px,
      rgba(255,255,255,0.022) 1px,
      transparent 1px,
      transparent 80px
    );
    z-index: 1;
  }
  .hero-quote {
    position: absolute;
    top: 50%;
    left: 10%;
    transform: translate(-50%, -50%);
    z-index: 2;
    width: 80%;
  }
  .hero-quote blockquote {
    font-family: var(--serif);
    font-style: italic;
    font-size: clamp(1.1rem, 2vw, 1.55rem);
    color: rgba(255,255,255,0.75);
    line-height: 1.55;
    border-left: 3px solid var(--red);
    padding-left: 1.8rem;
  }
  .hero-quote cite {
    display: block;
    font-family: var(--sans);
    font-style: normal;
    font-size: 12px;
    color: #666;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    margin-top: 1.2rem;
    padding-left: 1.8rem;
  }

  /* Red accent bar left */
  .hero::before {
    content: '';
    position: absolute;
    left: 0; top: 0; bottom: 0;
    width: 4px;
    background: var(--red);
    z-index: 10;
  }

  /* ── TRUST BAR ────────────────────────────────────────────────── */
  .trust {
    background: var(--lgray);
    padding: 2rem 5rem;
    display: flex;
    align-items: center;
    gap: 3rem;
    flex-wrap: wrap;
  }
  .trust-label {
    font-size: 12px;
    font-weight: 500;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--mgray);
    white-space: nowrap;
  }
  .trust-items {
    display: flex;
    gap: 2.5rem;
    flex-wrap: wrap;
    align-items: center;
  }
  .trust-item {
    display: flex;
    align-items: center;
    gap: 0.5rem;
    font-size: 14px;
    color: var(--dgray);
  }
  .trust-dot {
    width: 6px; height: 6px;
    background: var(--red);
    flex-shrink: 0;
  }

  /* ── POSITIONING ─────────────────────────────────────────────── */
  .positioning {
    padding: 7rem 5rem;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 6rem;
    align-items: center;
  }
  .positioning-left {}
  .section-label {
    font-size: 16px;
    font-weight: 500;
    letter-spacing: 0.2em;
    text-transform: uppercase;
    color: var(--red);
    margin-bottom: 1.4rem;
  }
  .section-title {
    font-family: var(--serif);
    font-size: clamp(2rem, 3.5vw, 3rem);
    font-weight: 700;
    line-height: 1.15;
    color: var(--black);
    margin-bottom: 1.5rem;
  }
  .section-body {
    font-size: 1.05rem;
    color: var(--dgray);
    line-height: 1.8;
    font-weight: 300;
  }
  .section-body + .section-body { margin-top: 1rem; }
  .positioning-right {
    background: var(--black);
    padding: 3.5rem;
    position: relative;
  }
  .positioning-right::before {
    content: '';
    position: absolute;
    top: 0; left: 0; right: 0;
    height: 3px;
    background: var(--red);
  }
  .pos-quote {
    font-family: var(--serif);
    font-size: 1.4rem;
    font-style: italic;
    color: var(--white);
    line-height: 1.55;
    margin-bottom: 2rem;
  }
  .pos-quote strong {
    color: var(--red);
    font-style: normal;
  }
  .pos-meta {
    font-size: 13px;
    color: #666;
    letter-spacing: 0.05em;
  }

  /* ── WHAT ────────────────────────────────────────────────────── */
  .what {
    background: var(--lgray);
    padding: 7rem 5rem;
  }
  .what-header {
    max-width: 600px;
    margin-bottom: 4rem;
  }
  .what-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 1.5px;
    background: #ddd;
  }
  .what-item {
    background: var(--white);
    padding: 2.8rem 2.8rem;
    position: relative;
  }
  .what-item-num {
    font-family: var(--serif);
    font-size: 3.5rem;
    font-weight: 900;
    color: var(--lgray);
    line-height: 1;
    margin-bottom: 1rem;
    position: absolute;
    top: 1.5rem; right: 2rem;
    pointer-events: none;
  }
  .what-item-title {
    font-family: var(--sans);
    font-size: 1rem;
    font-weight: 500;
    color: var(--black);
    margin-bottom: 0.8rem;
    line-height: 1.3;
  }
  .what-item-body {
    font-size: 0.92rem;
    color: var(--dgray);
    line-height: 1.75;
    font-weight: 300;
  }
  .what-item-accent {
    width: 28px; height: 3px;
    background: var(--red);
    margin-bottom: 1.2rem;
  }

  /* ── AGENDA ──────────────────────────────────────────────────── */
  .agenda {
    padding: 7rem 5rem;
    display: grid;
    grid-template-columns: 1fr 2fr;
    gap: 6rem;
  }
  .agenda-left {}
  .agenda-right {}
  .agenda-steps { display: flex; flex-direction: column; gap: 0; }
  .agenda-step {
    display: grid;
    grid-template-columns: 80px 1fr;
    gap: 0 2rem;
    padding-bottom: 0;
    position: relative;
  }
  .step-col-left {
    display: flex;
    flex-direction: column;
    align-items: center;
  }
  .step-num {
    font-family: var(--serif);
    font-size: 1rem;
    font-weight: 700;
    color: var(--white);
    background: var(--red);
    width: 42px; height: 42px;
    display: flex; align-items: center; justify-content: center;
    flex-shrink: 0;
  }
  .step-line {
    width: 1px;
    flex: 1;
    background: #e0e0e0;
    margin-top: 4px;
    min-height: 2.5rem;
  }
  .agenda-step:last-child .step-line { display: none; }
  .step-content {
    padding: 0.6rem 0 2.8rem;
  }
  .step-time {
    font-size: 11px;
    font-weight: 500;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--mgray);
    margin-bottom: 0.35rem;
  }
  .step-title {
    font-size: 1.05rem;
    font-weight: 500;
    color: var(--black);
    margin-bottom: 0.5rem;
    line-height: 1.3;
  }
  .step-body {
    font-size: 0.92rem;
    color: var(--dgray);
    line-height: 1.75;
    font-weight: 300;
  }

  /* ── HONESTY BOX ─────────────────────────────────────────────── */
  .honesty {
    background: var(--black);
    padding: 7rem 5rem;
    position: relative;
    overflow: hidden;
  }
  .honesty::after {
    content: '';
    position: absolute;
    right: -80px; top: -80px;
    width: 400px; height: 400px;
    border: 1px solid rgba(200,12,9,0.15);
    border-radius: 50%;
    pointer-events: none;
  }
  .honesty::before {
    content: '';
    position: absolute;
    right: 30px; top: 30px;
    width: 260px; height: 260px;
    border: 1px solid rgba(200,12,9,0.1);
    border-radius: 50%;
    pointer-events: none;
  }
  .honesty-inner {
    max-width: 700px;
    position: relative; z-index: 2;
  }
  .honesty .section-title { color: var(--white); }
  .honesty .section-body { color: #aaa; font-weight: 300; }
  .honesty-points {
    margin-top: 3rem;
    display: flex;
    flex-direction: column;
    gap: 1.2rem;
  }
  .honesty-point {
    display: flex;
    gap: 1.2rem;
    align-items: flex-start;
  }
  .honesty-check {
    width: 22px; height: 22px;
    background: var(--red);
    flex-shrink: 0;
    display: flex; align-items: center; justify-content: center;
    margin-top: 2px;
  }
  .honesty-check svg { width: 12px; height: 12px; }
  .honesty-text {
    font-size: 0.95rem;
    color: #ccc;
    line-height: 1.65;
    font-weight: 300;
  }
  .honesty-text strong { color: var(--white); font-weight: 500; }

  /* ── DELIVERABLES ─────────────────────────────────────────────── */
  .deliverables {
    padding: 7rem 5rem;
    background: var(--white);
  }
  .deliverables-header { margin-bottom: 4rem; }
  .del-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 2px;
    background: #e8e8e8;
  }
  .del-item {
    background: var(--white);
    padding: 2.5rem 2.2rem;
  }
  .del-icon {
    width: 44px; height: 44px;
    background: var(--red-light);
    display: flex; align-items: center; justify-content: center;
    margin-bottom: 1.4rem;
  }
  .del-icon svg { width: 20px; height: 20px; }
  .del-title {
    font-size: 1rem;
    font-weight: 500;
    color: var(--black);
    margin-bottom: 0.6rem;
    line-height: 1.3;
  }
  .del-body {
    font-size: 0.9rem;
    color: var(--dgray);
    line-height: 1.7;
    font-weight: 300;
  }

  /* ── BRIDGE TO STEP 2 ─────────────────────────────────────────── */
  .bridge {
    background: var(--lgray);
    padding: 5rem;
    border-left: 4px solid var(--red);
  }
  .bridge-inner {
    max-width: 760px;
  }
  .bridge .section-label { margin-bottom: 1rem; }
  .bridge-text {
    font-family: var(--serif);
    font-size: clamp(1.3rem, 2.5vw, 1.9rem);
    font-weight: 700;
    line-height: 1.4;
    color: var(--black);
    margin-bottom: 1.5rem;
  }
  .bridge-sub {
    font-size: 1rem;
    color: var(--dgray);
    font-weight: 300;
    line-height: 1.75;
    max-width: 600px;
  }

  /* ── CTA SECTION ─────────────────────────────────────────────── */
  .cta-section {
    background: var(--red);
    padding: 7rem 5rem;
    display: grid;
    grid-template-columns: 1.2fr 1fr;
    gap: 5rem;
    align-items: center;
  }
  .cta-left {}
  .cta-title {
    font-family: var(--serif);
    font-size: clamp(2rem, 3.5vw, 3rem);
    font-weight: 900;
    line-height: 1.1;
    color: var(--white);
    margin-bottom: 1.2rem;
  }
  .cta-sub {
    font-size: 1rem;
    color: rgba(255,255,255,0.75);
    line-height: 1.75;
    font-weight: 300;
    margin-bottom: 0.5rem;
  }
  .cta-note {
    font-size: 13px;
    color: rgba(255,255,255,0.5);
    margin-top: 1rem;
  }

  .cta-form {
    background: var(--white);
    padding: 3rem 3rem;
  }
  .form-title {
    font-size: 1rem;
    font-weight: 500;
    color: var(--black);
    margin-bottom: 1.8rem;
  }
  .form-group {
    margin-bottom: 1.1rem;
  }
  .form-group label {
    display: block;
    font-size: 12px;
    font-weight: 500;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--mgray);
    margin-bottom: 0.4rem;
  }
  .form-group input,
  .form-group textarea,
  .form-group select {
    width: 100%;
    padding: 0.75rem 0.9rem;
    font-family: var(--sans);
    font-size: 15px;
    color: var(--black);
    background: var(--white);
    border: 1px solid #d8d8d8;
    border-radius: 0;
    outline: none;
    transition: border-color 0.2s;
    appearance: none;
  }
  .form-group input:focus,
  .form-group textarea:focus,
  .form-group select:focus { border-color: var(--red); }
  .form-group textarea { resize: vertical; min-height: 80px; }
  .form-submit {
    width: 100%;
    background: var(--black);
    color: var(--white);
    font-family: var(--sans);
    font-size: 15px;
    font-weight: 500;
    padding: 1rem;
    border: none;
    cursor: pointer;
    letter-spacing: 0.04em;
    transition: background 0.2s;
    margin-top: 0.5rem;
  }
  .form-submit:hover { background: var(--red-dark); }
  .form-privacy {
    font-size: 12px;
    color: var(--mgray);
    text-align: center;
    margin-top: 0.8rem;
    line-height: 1.5;
  }

  /* ── ABOUT ───────────────────────────────────────────────────── */
  .about {
    padding: 7rem 5rem;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 6rem;
    align-items: center;
  }
  .about-badge {
    display: inline-block;
    background: var(--red-light);
    color: var(--red);
    font-size: 12px;
    font-weight: 500;
    padding: 0.4rem 1rem;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    margin-bottom: 1.5rem;
  }
  .about-right {
    background: var(--lgray);
    padding: 3rem;
  }
  .about-facts { display: flex; flex-direction: column; gap: 1.4rem; }
  .about-fact {
    display: flex;
    gap: 1rem;
    align-items: flex-start;
  }
  .fact-dot {
    width: 3px;
    height: 3px;
    background: var(--red);
    flex-shrink: 0;
    margin-top: 0.65rem;
  }
  .fact-text {
    font-size: 0.95rem;
    color: var(--dgray);
    line-height: 1.65;
    font-weight: 300;
  }
  .fact-text strong { color: var(--black); font-weight: 500; }

  /* ── FAQ ─────────────────────────────────────────────────────── */
  .faq {
    background: var(--lgray);
    padding: 7rem 5rem;
  }
  .faq-header { max-width: 500px; margin-bottom: 3.5rem; }
  .faq-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 2px;
    background: #ddd;
  }
  .faq-item {
    background: var(--white);
    padding: 2.2rem 2.5rem;
  }
  .faq-q {
    font-size: 0.98rem;
    font-weight: 500;
    color: var(--black);
    margin-bottom: 0.6rem;
    line-height: 1.4;
  }
  .faq-a {
    font-size: 0.9rem;
    color: var(--dgray);
    line-height: 1.75;
    font-weight: 300;
  }
  .faq-a a { color: var(--red); text-decoration: none; }
  .faq-a a:hover { text-decoration: underline; }

  /* ── FINAL CTA BAR ───────────────────────────────────────────── */
  .final-cta {
    background: var(--black);
    padding: 4rem 5rem;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 2rem;
    flex-wrap: wrap;
  }
  .final-cta-text {
    font-family: var(--serif);
    font-size: clamp(1.4rem, 2.5vw, 2rem);
    font-weight: 700;
    color: var(--white);
    line-height: 1.25;
  }
  .final-cta-text em {
    font-style: italic;
    color: var(--red);
  }

  /* ── FOOTER ──────────────────────────────────────────────────── */
  footer {
    background: var(--black);
    border-top: 1px solid #222;
    padding: 2rem 5rem;
    display: flex;
    align-items: center;
    justify-content: space-between;
    flex-wrap: wrap;
    gap: 1rem;
  }
  .footer-logo {
    font-family: var(--sans);
    font-weight: 500;
    font-size: 14px;
    color: var(--mgray);
  }
  .footer-logo span { color: var(--red); }
  .footer-links {
    display: flex;
    gap: 2rem;
  }
  .footer-links a {
    font-size: 13px;
    color: #555;
    text-decoration: none;
    transition: color 0.2s;
  }
  .footer-links a:hover { color: var(--mgray); }

  /* ── ANIMATIONS ──────────────────────────────────────────────── */
  @keyframes fadeUp {
    from { opacity: 0; transform: translateY(28px); }
    to   { opacity: 1; transform: translateY(0); }
  }
  .hero-eyebrow { animation: fadeUp 0.6s ease both; animation-delay: 0.1s; }
  .hero-title   { animation: fadeUp 0.7s ease both; animation-delay: 0.25s; }
  .hero-subtitle{ animation: fadeUp 0.7s ease both; animation-delay: 0.4s; }
  .hero-actions { animation: fadeUp 0.7s ease both; animation-delay: 0.55s; }
  .hero-quote   { animation: fadeUp 0.9s ease both; animation-delay: 0.7s; }

  /* ── RESPONSIVE ──────────────────────────────────────────────── */
  @media (max-width: 860px) {
    nav { padding: 1rem 1.5rem; }
    .hero { grid-template-columns: 1fr; }
    .hero-left { padding: 7rem 2rem 4rem; }
    .hero-right { display: none; }
    .trust { padding: 2rem; }
    .positioning, .agenda, .about, .cta-section { grid-template-columns: 1fr; gap: 3rem; padding: 4rem 2rem; }
    .what, .deliverables, .faq, .honesty, .bridge { padding: 4rem 2rem; }
    .what-grid, .del-grid, .faq-grid { grid-template-columns: 1fr; }
    .final-cta { flex-direction: column; align-items: flex-start; padding: 3rem 2rem; }
    footer { padding: 2rem; flex-direction: column; align-items: flex-start; }
    .cta-form { padding: 2rem; }
  }

/* ═══════════════════════════════════════════════════════════════
   ERGÄNZUNGEN: KI-Digitalisierung
   ═══════════════════════════════════════════════════════════════ */

/* Barrierefreiheit */
.skip-link {
  position: absolute; left: -9999px; top: 0; z-index: 200;
  background: var(--red); color: var(--white); padding: .8rem 1.2rem; text-decoration: none;
}
.skip-link:focus { left: 0; }
:focus-visible { outline: 3px solid var(--red); outline-offset: 2px; }
.hero :focus-visible, .honesty :focus-visible, .final-cta :focus-visible, footer :focus-visible, .cta-section :focus-visible { outline-color: var(--white); }
.visually-hidden {
  position: absolute !important; width: 1px; height: 1px; overflow: hidden;
  clip: rect(0 0 0 0); white-space: nowrap;
}
.form-group label { color: var(--dgray); }
.form-privacy { color: var(--dgray); }
.hero-eyebrow { color: #8a8a8a; }
.footer-links a { color: #9a9a9a; }
.step-time { color: var(--dgray); }
.trust-label { color: var(--dgray); }
.error { display: block; margin-top: .3rem; }
.hp-field { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }

/* Navigation */
.nav-links { display: flex; gap: 1.8rem; margin-left: auto; margin-right: 2rem; }
.nav-links a { font-size: 14px; color: var(--dgray); text-decoration: none; }
.nav-links a:hover { color: var(--red); }
.nav__logo-text { font-family: var(--sans); }
.nav-logo img { width: 250px; max-width: 100%; height: auto; }

/* Hero-Grafik */
.hero-right { display: flex; align-items: center; justify-content: center; padding: 6rem 4rem 4rem 2rem; }
.hero-figure { position: relative; z-index: 2; width: 100%; max-width: 440px; margin: 0; animation: fadeUp 0.9s ease both; animation-delay: 0.7s; }
.hero-figure svg { width: 100%; height: auto; display: block; }
.hero-figure figcaption {
  font-size: 12px; color: #9a9a9a; letter-spacing: .06em; margin-top: 1.2rem;
  border-left: 3px solid var(--red); padding-left: 1rem; line-height: 1.6;
}
.hero-tagline {
  font-family: var(--serif); font-style: italic; color: rgba(255,255,255,.75);
  font-size: 1.25rem; margin-bottom: 2.2rem;
}
.hero-tagline strong { color: var(--red); font-style: normal; }

/* Kurzdefinition (GEO) */
.definition {
  border-left: 4px solid var(--red); background: var(--lgray);
  padding: 1.4rem 1.6rem; margin-bottom: 2rem;
  font-size: 1rem; line-height: 1.7; color: var(--black);
}
.definition strong { font-weight: 500; }
.definition-label {
  display: block; font-size: 12px; font-weight: 500; letter-spacing: .14em;
  text-transform: uppercase; color: var(--red); margin-bottom: .4rem;
}

/* Vergleich */
.compare { padding: 7rem 5rem; }
.compare-header { max-width: 640px; margin-bottom: 3rem; }
.compare-wrap { overflow-x: auto; }
.compare table { width: 100%; border-collapse: collapse; min-width: 720px; font-size: .92rem; }
.compare caption { text-align: left; color: var(--dgray); font-size: .85rem; padding-bottom: .8rem; }
.compare th, .compare td { padding: 1rem 1.2rem; text-align: left; border-bottom: 1px solid #e3e3e3; vertical-align: top; line-height: 1.55; }
.compare thead th { font-weight: 500; background: var(--lgray); border-bottom: 2px solid var(--black); }
.compare thead th.is-ours { background: var(--red); color: var(--white); border-bottom-color: var(--red-dark); }
.compare tbody th { font-weight: 500; color: var(--black); width: 22%; }
.compare td { color: var(--dgray); font-weight: 300; }
.compare td.is-ours { background: var(--red-light); color: var(--black); font-weight: 400; }
.compare-note { margin-top: 1.5rem; font-size: .95rem; color: var(--dgray); font-weight: 300; max-width: 720px; }
.compare-note strong { color: var(--black); font-weight: 500; }

/* Ergebnisformate (6 Karten) */
.del-grid.six { grid-template-columns: repeat(3, 1fr); }

/* Preise */
.pricing { padding: 7rem 5rem; background: var(--lgray); }
.pricing-header { max-width: 640px; margin-bottom: 3.5rem; }
.price-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 2px; background: #ddd; align-items: stretch; }
.price-card { background: var(--white); padding: 2.6rem 2.2rem; display: flex; flex-direction: column; position: relative; }
.price-card.featured { border-top: 4px solid var(--red); }
.price-badge {
  position: absolute; top: 0; right: 0; background: var(--red); color: var(--white);
  font-size: 11px; font-weight: 500; letter-spacing: .12em; text-transform: uppercase; padding: .35rem .8rem;
}
.price-name { font-family: var(--serif); font-size: 1.5rem; font-weight: 700; margin-bottom: .3rem; }
.price-for { font-size: .9rem; color: var(--dgray); font-weight: 300; margin-bottom: 1.6rem; min-height: 3.2em; }
.price-amount { font-family: var(--serif); font-size: 2.3rem; font-weight: 900; line-height: 1.1; color: var(--black); }
.price-amount small { font-family: var(--sans); font-size: .9rem; font-weight: 300; color: var(--dgray); }
.price-unit { font-size: .85rem; color: var(--dgray); margin-bottom: 1.6rem; margin-top: .3rem; }
.price-list { list-style: none; margin-bottom: 2rem; flex: 1; }
.price-list li {
  position: relative; padding-left: 1.4rem; margin-bottom: .7rem;
  font-size: .92rem; color: var(--dgray); font-weight: 300; line-height: 1.6;
}
.price-list li::before { content: ''; position: absolute; left: 0; top: .6rem; width: 7px; height: 7px; background: var(--red); }
.price-card .btn-primary { align-self: stretch; text-align: center; }
.price-note { margin-top: 1.8rem; font-size: .88rem; color: var(--dgray); font-weight: 300; max-width: 820px; line-height: 1.7; }

/* Zielgruppen-Tabs */
.audience { padding: 7rem 5rem; }
.audience-header { max-width: 640px; margin-bottom: 3rem; }
.tablist { display: flex; flex-wrap: wrap; gap: 2px; background: #ddd; margin-bottom: 2px; }
.tablist button {
  flex: 1 1 auto; background: var(--lgray); border: none; padding: 1rem 1.4rem;
  font-family: var(--sans); font-size: .92rem; font-weight: 500; color: var(--dgray);
  cursor: pointer; transition: background .2s, color .2s; border-top: 3px solid transparent;
}
.tablist button:hover { color: var(--black); }
.tablist button[aria-selected="true"] { background: var(--white); color: var(--black); border-top-color: var(--red); }
.tabpanel { background: var(--white); border: 1px solid #ddd; padding: 2.8rem; }
.tabpanel[hidden] { display: none; }
.tab-title { font-family: var(--serif); font-size: 1.6rem; font-weight: 700; margin-bottom: 1.6rem; }
.tab-cols { display: grid; grid-template-columns: repeat(3, 1fr); gap: 2.2rem; }
.tab-col h4 { font-size: 12px; font-weight: 500; letter-spacing: .14em; text-transform: uppercase; color: var(--red); margin-bottom: .6rem; }
.tab-col p { font-size: .92rem; color: var(--dgray); font-weight: 300; line-height: 1.75; }
.tab-hint { margin-top: 1.8rem; font-size: .9rem; color: var(--black); border-top: 1px solid #e3e3e3; padding-top: 1.2rem; }
.tab-hint strong { font-weight: 500; }
.audience-more { margin-top: 1.5rem; color: var(--dgray); font-weight: 300; font-size: .95rem; }
html:not(.js) .tablist { display: none; }
html:not(.js) .tabpanel { margin-bottom: 2px; }

/* Formular-Zusätze */
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 1rem; }
.form-group select {
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath d='M1 1l5 5 5-5' fill='none' stroke='%23646262' stroke-width='1.5'/%3E%3C/svg%3E");
  background-repeat: no-repeat; background-position: right .9rem center; padding-right: 2.4rem;
}
.form-submit { background: var(--red); }
.form-submit:hover { background: var(--red-dark); }
.form-alert { background: #fbeaea; border-left: 4px solid #aa0000; padding: 1rem 1.2rem; margin-bottom: 1.4rem; font-size: .92rem; color: #7a0000; }
.cta-note { color: rgba(255,255,255,.8); }
.cta-points { list-style: none; margin-top: 1.6rem; }
.cta-points li { position: relative; padding-left: 1.5rem; margin-bottom: .6rem; color: rgba(255,255,255,.9); font-weight: 300; font-size: .98rem; }
.cta-points li::before { content: ''; position: absolute; left: 0; top: .65rem; width: 8px; height: 8px; background: var(--white); }
.answer-box { text-align: center; padding: 2.5rem 1rem; }
.answer-box .ok { width: 52px; height: 52px; background: var(--red); display: flex; align-items: center; justify-content: center; margin: 0 auto 1.5rem; }
.answer-box p { color: var(--dgray); line-height: 1.7; }
.answer-box .answer-title { font-size: 1.1rem; font-weight: 500; color: var(--black); margin-bottom: .8rem; }

/* About / FAQ */
.about-photo { float: left; width: 260px; max-width: 45%; height: auto; margin: .5rem 1.5rem 1rem 0; }
.faq-q { font-size: 1rem; }
.faq-a p + p { margin-top: .7rem; }
.faq-a ul { margin: .6rem 0 0 1.1rem; }
.faq-stand { margin-top: 1.4rem; font-size: .85rem; color: var(--dgray); }

/* Responsive */
@media (max-width: 1100px) {
  .nav-links { display: none; }
  .price-grid, .del-grid.six { grid-template-columns: 1fr; }
  .tab-cols { grid-template-columns: 1fr; gap: 1.4rem; }
}
@media (max-width: 860px) {
  .hero-right { display: flex; padding: 0 2rem 4rem; }
  .compare, .pricing, .audience { padding: 4rem 2rem; }
  .tabpanel { padding: 1.8rem; }
  .form-row { grid-template-columns: 1fr; gap: 0; }
  .about-photo { float: none; display: block; margin: 0 0 1.2rem; max-width: 100%; }
  .nav-logo img { width: 170px; }
  .nav__logo-text { display: none; }
  .btn-secondary { margin-left: 1.2rem; }
  .hero-actions { flex-wrap: wrap; row-gap: .5rem; }
}
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .hero-eyebrow, .hero-title, .hero-subtitle, .hero-actions, .hero-quote, .hero-figure { animation: none !important; }
}

/* Hero-Titel: längerer Claim braucht kleinere Schrift */
.hero-title { font-size: clamp(2.4rem, 4vw, 4rem); line-height: 1.08; }

/* Vertrauliche Unterlagen */
.privacy { background: var(--lgray); }
.privacy .what-header { margin-bottom: 3rem; }
.privacy .definition { background: var(--white); }
.privacy-example {
  display: grid; grid-template-columns: 1fr auto 1fr; gap: 1.5rem; align-items: stretch;
  margin-top: 2rem; background: var(--white); padding: 2.2rem 2.5rem;
}
.privacy-arrow { align-self: center; font-size: 2rem; color: var(--red); font-family: var(--serif); }
.privacy-col-title { font-size: 12px; font-weight: 500; letter-spacing: .14em; text-transform: uppercase; color: var(--dgray); margin-bottom: .8rem; }
.privacy-col.is-ai .privacy-col-title { color: var(--red); }
.privacy-text { font-size: .98rem; line-height: 1.9; color: var(--black); font-weight: 300; }
.privacy-text mark { padding: .05em .4em; font-weight: 400; color: var(--black); }
.privacy-text mark.orig { background: #e8e8e8; }
.privacy-text mark.ph { background: var(--red); color: var(--white); font-family: Consolas, "Courier New", monospace; font-size: .85em; }
.privacy-cost { margin-top: 2rem; max-width: 820px; }
.privacy-cost p { font-size: 1rem; color: var(--dgray); font-weight: 300; line-height: 1.8; margin-bottom: 1rem; }
.privacy-cost strong { color: var(--black); font-weight: 500; }
.privacy-cost .btn-primary { margin-top: .6rem; }

/* Zuschlag-Hinweis in der Preisliste */
.price-addon {
  margin-top: 2px; background: var(--black); color: var(--white);
  padding: 2rem 2.4rem; display: flex; align-items: center; justify-content: space-between; gap: 2rem; flex-wrap: wrap;
  border-left: 4px solid var(--red);
}
.price-addon > div { max-width: 760px; }
.price-addon-title { font-family: var(--serif); font-size: 1.3rem; font-weight: 700; margin-bottom: .5rem; }
.price-addon p { font-size: .92rem; color: #ccc; font-weight: 300; line-height: 1.7; }
.price-addon .btn-primary { white-space: nowrap; }

@media (max-width: 860px) {
  .privacy-example { grid-template-columns: 1fr; padding: 1.6rem; }
  .privacy-arrow { transform: rotate(90deg); justify-self: center; }
  .price-addon { padding: 1.6rem; }
}

/* Hinweisbalken: Aktionen */
.price-addon-actions { display: flex; flex-direction: column; align-items: flex-start; gap: .8rem; }
.price-addon .btn-primary { white-space: normal; }
.price-addon .btn-secondary { margin-left: 0; padding: .3rem 0; }

/* Cookie-Consent */
.footer-link-btn {
  background: none; border: none; padding: 0; cursor: pointer;
  font-family: var(--sans); font-size: 13px; color: #9a9a9a; transition: color .2s;
}
.footer-link-btn:hover { color: var(--white); }
.cc-banner[hidden], .cc-overlay[hidden] { display: none; }
.cc-banner {
  position: fixed; left: 1.5rem; bottom: 1.5rem; z-index: 1000;
  width: min(560px, calc(100vw - 3rem)); background: var(--black); color: var(--white);
  border-top: 4px solid var(--red); padding: 1.8rem 2rem; box-shadow: 0 12px 40px rgba(0,0,0,.35);
}
.cc-title { font-family: var(--serif); font-size: 1.25rem; font-weight: 700; margin-bottom: .6rem; }
.cc-text { font-size: .9rem; line-height: 1.65; color: #ccc; font-weight: 300; margin-bottom: 1.2rem; }
.cc-text a { color: var(--white); }
.cc-actions { display: flex; flex-wrap: wrap; align-items: center; gap: .7rem; }
.cc-btn {
  font-family: var(--sans); font-size: 14px; font-weight: 500; padding: .8rem 1.4rem;
  border: 2px solid var(--red); cursor: pointer; transition: background .2s, border-color .2s;
  letter-spacing: .02em;
}
.cc-btn-accept { background: var(--red); color: var(--white); }
.cc-btn-accept:hover { background: var(--red-dark); border-color: var(--red-dark); }
.cc-btn-reject { background: var(--black); color: var(--white); border-color: var(--white); }
.cc-btn-reject:hover { background: #222; }
.cc-btn-save { background: var(--black); color: var(--white); border-color: var(--black); }
.cc-btn-save:hover { background: #222; }
.cc-link {
  background: none; border: none; color: #ccc; font-family: var(--sans); font-size: 14px;
  text-decoration: underline; cursor: pointer; padding: .8rem .4rem;
}
.cc-link:hover { color: var(--white); }

.cc-overlay {
  position: fixed; inset: 0; z-index: 1100; background: rgba(0,0,0,.65);
  display: flex; align-items: center; justify-content: center; padding: 1.2rem; overflow-y: auto;
}
.cc-modal {
  position: relative; background: var(--white); color: var(--black);
  width: min(640px, 100%); max-height: calc(100vh - 2.4rem); overflow-y: auto;
  border-top: 4px solid var(--red); padding: 2.4rem 2.4rem 2rem;
}
.cc-modal .cc-text { color: var(--dgray); }
.cc-modal-title { font-family: var(--serif); font-size: 1.6rem; font-weight: 700; margin-bottom: .8rem; }
.cc-close {
  position: absolute; top: .8rem; right: 1rem; background: none; border: none;
  font-size: 2rem; line-height: 1; color: var(--dgray); cursor: pointer; padding: .2rem .5rem;
}
.cc-close:hover { color: var(--red); }
.cc-cat { border: 1px solid #e0e0e0; padding: 1.2rem 1.4rem; margin-bottom: 1rem; }
.cc-cat-head { display: flex; align-items: center; justify-content: space-between; margin-bottom: .5rem; }
.cc-cat-name { font-weight: 500; font-size: 1rem; }
.cc-cat p { font-size: .88rem; line-height: 1.65; color: var(--dgray); font-weight: 300; }
.cc-cat code { font-size: .85em; background: var(--lgray); padding: 0 .3em; }
.cc-switch {
  appearance: none; -webkit-appearance: none; width: 48px; height: 26px; border-radius: 13px;
  background: #bdbdbd; position: relative; cursor: pointer; flex-shrink: 0; transition: background .2s;
}
.cc-switch::after {
  content: ''; position: absolute; top: 3px; left: 3px; width: 20px; height: 20px; border-radius: 50%;
  background: var(--white); transition: transform .2s;
}
.cc-switch:checked { background: var(--red); }
.cc-switch:checked::after { transform: translateX(22px); }
.cc-switch:disabled { opacity: .6; cursor: not-allowed; }
.cc-modal .cc-actions { margin-top: 1.4rem; }
.cc-modal .cc-btn-reject { background: var(--white); color: var(--black); border-color: var(--black); }
.cc-modal .cc-btn-reject:hover { background: var(--lgray); }
body.cc-lock { overflow: hidden; }
.cc-banner :focus-visible, .cc-overlay :focus-visible { outline: 3px solid var(--red); outline-offset: 2px; }
.cc-banner :focus-visible { outline-color: var(--white); }

@media (max-width: 600px) {
  .cc-banner { left: 0; bottom: 0; width: 100%; padding: 1.4rem 1.2rem; max-height: 85vh; overflow-y: auto; }
  .cc-btn { flex: 1 1 100%; }
  .cc-modal { padding: 2rem 1.3rem 1.5rem; }
}
@media (prefers-reduced-motion: reduce) {
  .cc-switch, .cc-switch::after { transition: none; }
}

/* ============ YouTube-Seite ============ */
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0; }

.hero-photo { width: 100%; height: auto; display: block; }

.yt-grid .price-for { min-height: 4.8em; }
.yt-grid .price-unit { min-height: 5.2em; }
.yt-grid .price-amount { font-size: 2rem; }

.del-grid.four { grid-template-columns: repeat(4, 1fr); }
.deliverables .section-body { max-width: 640px; margin-top: 1rem; }
.yt-more { margin-top: 2rem; }
.yt-more a, .yt-direct a { color: var(--red); text-decoration: none; border-bottom: 1px solid var(--red-light); padding-bottom: 2px; }
.yt-more a:hover, .yt-direct a:hover { border-bottom-color: var(--red); }

.yt-quote { margin: 1.8rem 0 0; padding: 0 0 0 1.4rem; border-left: 4px solid var(--red); }
.yt-quote p { font-family: var(--serif); font-style: italic; font-size: 1.2rem; line-height: 1.5; color: var(--black); }
.yt-quote p + p { margin-top: .8rem; }
.yt-quote footer { all: unset; display: block; margin-top: 1rem; font-size: 13px; letter-spacing: .12em; text-transform: uppercase; color: var(--dgray); font-weight: 500; }

.del-grid.yt-three { grid-template-columns: repeat(3, 1fr); }
.del-item.channel { display: flex; flex-direction: column; text-decoration: none; color: inherit; }
.del-item.channel .del-body { flex: 1; }
.channel-link { margin-top: 1.4rem; color: var(--red); font-size: .95rem; font-weight: 500; border-bottom: 1px solid transparent; align-self: flex-start; }
.del-item.channel:hover .channel-link, .del-item.channel:focus-visible .channel-link { border-bottom-color: var(--red); }
.del-item.channel:hover { background: var(--lgray); }
.yt-direct { margin-top: 2rem; font-size: .95rem; color: var(--dgray); font-weight: 300; }

@media (max-width: 1100px) {
  .del-grid.four { grid-template-columns: repeat(2, 1fr); }
  .del-grid.yt-three { grid-template-columns: 1fr; }
}
@media (max-width: 860px) {
  .del-grid.four { grid-template-columns: 1fr; }
  .yt-grid .price-for, .yt-grid .price-unit { min-height: 0; }
}

/* Rundes Porträt im Hero */
.hero-figure { max-width: 380px; text-align: center; }
.hero-photo {
  width: 100%; aspect-ratio: 1 / 1; object-fit: cover; object-position: 50% 50%;
  border-radius: 50%; border: 6px solid var(--red);
  box-shadow: 0 0 0 10px rgba(255,255,255,.06);
}
.hero-figure figcaption { border-left: 0; padding-left: 0; font-size: 14px; letter-spacing: .04em; color: #c9c9c9; }
.hero-figure figcaption strong { color: var(--white); font-family: var(--serif); font-size: 1.2rem; font-weight: 700; letter-spacing: 0; }

/* Links im Kontaktbereich (roter Grund) */
.cta-note a { color: var(--white); text-decoration: underline; text-underline-offset: 3px; }
.cta-note a:hover { text-decoration-thickness: 2px; }
.cta-note a:focus-visible { outline-color: var(--white); }

/* Direktkontakt im Kontaktbereich */
.direct { margin-top: 2.2rem; padding-top: 1.6rem; border-top: 1px solid rgba(255,255,255,.35); }
.direct-label { font-size: 14px; font-weight: 500; letter-spacing: .16em; text-transform: uppercase; color: var(--white); margin-bottom: .8rem; }
.direct-line { margin: 0 0 .3rem; }
.direct-line a {
  font-family: var(--serif); font-size: clamp(1.4rem, 2.4vw, 2rem); font-weight: 700; line-height: 1.3;
  color: var(--white); text-decoration: none; border-bottom: 2px solid rgba(255,255,255,.55); padding-bottom: 1px;
}
.direct-line a:hover { border-bottom-color: var(--white); }
.direct-line a:focus-visible { outline: 2px solid var(--white); outline-offset: 4px; }
.direct-addr { margin-top: .9rem; font-size: 1rem; color: rgba(255,255,255,.9); }